Delivering material for print
The standard rates are based on full colour placement on the left-hand side page with an editorial on the right-hand side page. Advertisements of half a page and smaller can be combined with other advertisements on the same page.
Surcharges fixed page and right-hand side page: 15%.
Design and writing service on request.
What is the difference between an advertisement, advertorial and article?
Advertisement – An advertisement is a (mostly visual) post in the magazine to promote or sell e.g. a brand, product, event, job vacancy.
Advertorial – An advertorial is an advertisment written as an article. An advertorial may consist of commercial content, this is in contradiction to an article in Bits&Chips, which need to be written according to our editorial guidelines. An advertorial is marked as “advertorial” in the magazine.
Article – An article in Bits&Chips is written following our editorial guideliness. The article can be written by our Bits&Chips editors or you can choose to deliver a self-written article, where our editorial guideliness were followed. We ask a publication fee. We also offer content service; we offer content creation based on hours. Rates depend of the decreased volume per year. The time spent differs depending on your wishes and the adaptation to different (media) channels. Follow the link for more information on content services.
Sending in material
Sending in advertisement or advertorial
Material should be sent two weeks prior to publication to firstname.lastname@example.org. For the exact dates, please check the publication dates and theme list.
Please send the material printable and flychecked as a Certified PDF (WebCmykHiRes1v4-profile), EPS or Tiff (bleed markings and colour bars not allowed). No rights can be derived from supplied pantone colours (PMS). Supplied colours will be converted into cmyk and can differ from the original.
Please put ‘Advertorial’ on top of the page. Minimum font height 8 points.
Sending in article
An article will be coordinated with the editors and should be sent three weeks before publication to email@example.com. For the exact dates, please check the publication dates and theme list.
An article in Bits&Chips should follow editorial guidelines. You can request these via firstname.lastname@example.org.
Back to mediakit
Inserts should be sent 1.5 weeks prior to publication to Van Elst. The boxes containing the inserts need to be clearly specified with ‘inserts Bits&Chips’ and number of edition.
Van Elst Grafische Afwerking
Mentioning inserts for Bits&Chips edition (no.)
7336 AS APELDOORN, The Netherlands
View the online specifications for online articles.